From Followers to Leaders: Managing Technology and Innovation by Naushad Forbes
Recent years have seen an abundance of books and articles on technology management, focusing almost exclusively on leading companies in leading countries. This book argues that success as a company…
From Followers to Leaders synopsis
Recent years have seen an abundance of books and articles on technologymanagement, focusing almost exclusively on leading companies in leading countries. This book argues that success as a company requires learning from many experiences and avoiding a simplistic "how" approach that explains best practices.
Covering individual branches: * The role of innovation on the shop floor * The importance of mixing and product innovation * The challenges involved in building a culture of innovation * The special role of research, development and design. These topics provide a deeper understanding of strategy in contracting companies while providing a policy vision for local technological capacity-building.
Forbes and Wield argue that there are many "leading edges" that appear in the most unlikely places. Their book contains key case studies from many different companies in 12 countries across five continents, in various industrial sectors such as pharmaceuticals, software, ready-made garments, beer and steel.
This useful book demonstrates to students, researchers and professionals in business, management and IT that successful experiences can be created anywhere in the world.
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