How Leaders Build Value synopsis
How To Use Intangible Things To Increase The Value Of Your Business Originally posted under Why Not A Bottom Line, this revised and updated business leaders' edition shows how to build long-term value through assets that are not included in the company's financial statements. Through leadership, service, corporate culture, and the ability to attract the best talent, companies can create real measurable value beyond simple baseline numbers.
Based on research from human, financial, IT and leadership resources, how to build leaders' values offers ideas and actions that leaders at any level can use to increase the overall value of their organization. Each chapter presents intangible assets as a concept, and then provides examples and tools that help leaders develop assets and deliver value to shareholders, employees and other parties. No matter what type of organization you work in, great things happen when you build value through intangible assets.
The staff will be more committed, customers and investors more interactive, confident and numerous. For those who want to influence the long-term value of their organizations, How Leaders Build Value is a direct and practical guide.
"A captivating mix of ideas, analysis and examples from the real world. [Ulrich and Smallwood] offer a clear vision of what works and what does not work and why." - Rick Wagner, CEO of General Motors "The concepts and tools in this book are a timely gift for leaders who are willing to see the whole picture." "It is refreshing to see that business success does not really start and end at stake," said Hesselbein, chairman of the board.
"Under clear terms, Ulrich and Smallwood offer business advice that can be easily applied to changing the impact." - Don Hall Jr., CEO, Hallmark
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