Easily understand the most important tools and skills in marketing through social media. You will be exposed to Facebook pages and ads, work with Twitter and LinkedIn, save time with Hootsuite, and learn to monitor social media. If you are completely new to marketing across social networks and want to know the basics, this guide will give you content quickly. An introduction to social media marketing focuses particularly on ROI, to help you critically think of the social value that can bring business or organization.

You will explore the question of whether it is worth investing time and money in every social media channel. What LearnUnstandstand will do The basic functions of most social media tools, including how to get and play Watch the benefits of social media tools and which one you should use for specific purposes Calculate the real investment return expected from using certain tools Use social media monitoring and analytics This book is for those Who need to speed on a wide range of social media tools and techniques for business or personal use.

This book is also suitable as a reference for my students.