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Places: Identity, Image and Reputation by Simon Anholt Details

Brand mode occurs. There is a new area of ​​practice and study that exists and anything we choose to call there can be no doubt that it is with us.…

Places Identity, Image and Reputation synopsis

Brand mode occurs. There is a new area of ​​practice and study that exists and anything we choose to call there can be no doubt that it is with us.

This collection of intuitive and well-structured articles looks at how to see the same places and regions, and how that reflects in their brand.



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