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The Strategy Process: Global Edition: Concepts, Contexts, Cases by Henry Mintzberg Details

Strategic management at all levels. Also courses in strategic marketing, organization theory, decision theory, public administration, and political science departments. Stay away from the traditional formula, - the implementation approach…

The Strategy Process synopsis

Strategic management at all levels. Also courses in strategic marketing, organization theory, decision theory, public administration, and political science departments.

Stay away from the traditional formula, - the implementation approach that controls the strategic textbooks, this text considers that strategy analysis takes place in a broader regulatory and administrative context. This global edition preserves the approach to readings and key issues in the American and European editions, and now offers a truly international perspective to provide a modern insight into how companies actually act strategically and the research they lead..



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